- The moffinis are the cutest monsters the universe has ever seen
- Collecting potential: each moffini has a name and special magic powers
- Great likeability in the focused target group: girls like to collect and engage with moffinisthemes such as decorating, baking, transforming, playing, friendship, etc.
- Collectible figures from Blue Ocean Entertainment AG already in the 2nd series on sale
- Extensive advertising on TV and social media channels
- Primary: 6+ years, predominantly female
- Secondary: Parents and grandparents as purchase decision makers
© moffinis by Ing-Marie, g.l.a.m. und Blue Ocean Entertainment AG, 2021. Originalillustratorin und Originalautorin Ing-Marie Hille.